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The brand's first care-meets-color lip hybrid delivers nourishing care with effortless color and shine in a single swipe.
August 3, 2026
By: Rachel Klemovitch
Eos expanded its lip portfolio with the launch of Dewy Lip Shine—the ultimate care-meets-color hybrid that delivers a glossy, balm-like finish and long-lasting hydration.
Available in a soft, matte touch, color-matching tube, the Dewy Lip is designed as a swipe-and-go essential.
Soyoung Kang, President of eos, said:
“Lip care has evolved beyond a basic beauty essential. Today, consumers expect products that treat, enhance, and elevate their everyday routines. With Dewy Lip Shine, we created a formula that puts care first without compromising color or shine. It’s everything our community loves about eos—sensorial, high-performing and approachable—reimagined in a completely new format.”
The new formula pairs skincare-inspired benefits with buildable color payoff for an elevated everyday lip experience.
Powered by eos’ signature Cashmere Smooth™ Complex featuring shea, cocoa and argan butters and oils, Dewy Lip Shine combines the cushiony comfort of a balm with the luminous finish of a gloss.
The breathable formula glides effortlessly onto lips, delivering medium, buildable color, natural-looking shine and dermatologist-recommended care that’s gentle enough for sensitive skin.
Available in five crave-worthy shades inspired by beloved treats and beverages, each Dewy Lip Shine pairs universally wearable color with an equally irresistible flavor experience:
Eos Debuts ‘Just Make Scents’ Campaign
Eos Expands Cashmere Body Wash Offering
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